Powerful Digital Advertising Management Built for Community Newspapers
Increase revenue. Simplify ad management. Deliver better results for your advertisers.
Digital advertising should be easy to sell, easy to manage, and easy to update.
Surf New Media’s Banner Ads feature gives publishers and advertising departments complete control over digital advertising across their website. Whether you’re running a single homepage banner or managing dozens of campaigns across multiple sections, our platform makes it simple to organize, schedule, and display advertisements exactly where you want them.
Designed specifically for community newspapers, Banner Ads integrate seamlessly with our Ad Zone system, giving your staff the flexibility to build advertising packages that generate more revenue while saving valuable time.
Flexible Ad Placement
Place banner advertisements virtually anywhere on your website.
Popular locations include:
- Homepage leaderboards
- Homepage sidebars
- In-article banners
- Section front pages
- Sports pages
- Obituaries
- Community calendars
- Footer advertisements
- Mobile banner positions
- Sticky advertisements
Create as many advertising locations as your publication needs.
Easy Campaign Management
Managing digital advertising shouldn’t require editing code or redesigning pages.
With Surf New Media, your advertising staff can quickly:
- Upload new banner ads
- Replace existing campaigns
- Remove expired advertisements
- Schedule future campaigns
- Assign ads to specific locations
- Organize campaigns by advertiser
Everything is managed from one intuitive interface.
Multiple Banner Sizes
Support the advertising formats your clients want.
Common banner sizes include:
- 728×90 Leaderboards
- 970×90 Large Leaderboards
- 300×250 Medium Rectangles
- 300×600 Half Page Ads
- 320×50 Mobile Banners
- 320×100 Large Mobile Banners
- Custom banner sizes
Need a unique advertising placement? Surf New Media supports custom banner dimensions as well.
Target the Right Audience
Not every advertiser wants to appear across your entire website.
Banner Ads can be displayed in specific sections, allowing businesses to target readers interested in:
- Sports
- Business
- Community News
- Obituaries
- Opinion
- Events
- Special Sections
- Elections
- Local Entertainment
This creates more valuable advertising opportunities while giving advertisers better visibility.
Mobile-Friendly Advertising
Today’s readers access your newspaper from desktops, tablets, and smartphones.
Surf New Media automatically supports responsive advertising layouts so banner ads display beautifully across every device.
Your advertisers reach more readers without creating separate campaigns.
Schedule Campaigns
Plan advertising campaigns in advance.
Set start and end dates for:
- Holiday promotions
- Community events
- Political campaigns
- Seasonal sales
- Special sections
- Sponsored content
Ads automatically begin and end according to your schedule, reducing manual work for your staff.
Built for Community Newspapers
Unlike generic website platforms, Surf New Media was designed specifically for newspaper publishers.
Our Banner Ads feature works seamlessly with:
- Ad Zones
- Publish Everywhere
- Sponsored Content
- Digital Editions
- Mobile Websites
- Responsive Templates
- Analytics
- AI Advertising Tools
Everything works together from a single platform.
Benefits
Using Banner Ads with Surf New Media helps your newspaper:
- Increase digital advertising revenue
- Create premium advertising packages
- Reduce campaign setup time
- Simplify ad management
- Improve advertiser satisfaction
- Reach desktop and mobile readers
- Build flexible advertising opportunities
- Support local businesses
- Manage campaigns from one dashboard
Why Surf New Media?
Digital advertising is one of the fastest-growing revenue opportunities for community newspapers.
Surf New Media provides the tools your advertising department needs to manage campaigns efficiently while creating more value for advertisers.
Whether you’re selling a single homepage banner or managing dozens of advertisers across your website, Banner Ads help your staff work faster while maximizing revenue potential.
Sell More. Manage Less.
Surf New Media’s Banner Ads feature gives your newspaper a professional, flexible advertising system designed specifically for community publishing.
Create premium placements, manage campaigns with ease, and help local businesses reach the readers who matter most—all from one powerful CMS.
Schedule a Free Demo and see how Surf New Media can simplify digital advertising management while helping your newspaper grow revenue.