Surf App

Your newspaper.
Your app.
Your brand.

Put your newspaper in readers' pockets with a branded mobile app connected to the content your newsroom already publishes in Surf CMS.

THE LOCAL NEWS
Council approves downtown project
Friday night sports roundupSports · 12 minutes ago
Festival returns this weekendCommunity · 1 hour ago
What to know about road workLocal · 2 hours ago
THE LOCAL NEWS
Breaking News: Updates from your community

A comfortable reading experience for local news

Your journalism, presented with your newspaper's identity at the center.

Put your newspaper in their pocket.

Give readers a focused place to discover local stories, follow the sections they care about and experience your journalism under your brand.

Home Feed

Lead with the stories and updates that matter most to your community.

News Sections

Help readers move naturally through local news, sports, business, opinion and more.

Article Reading

Present stories in a clean mobile format designed to keep attention on the journalism.

It should feel like your newspaper—not somebody else's platform.

Your publication's name, colors and visual identity shape the reader experience from the moment the app opens.

Your masthead
Your colors
Your community
Your journalism

No second newsroom workflow.

The app becomes another destination for content your team already creates in Surf CMS. Your newsroom keeps working in one connected publishing environment while readers gain a new way to find you.

One app. A stronger reader relationship.

A branded app gives your publication a dedicated presence on readers' phones while keeping your journalism—and your newspaper—at the center of the experience.

01

Stay recognizable

Carry your established newspaper identity into a modern mobile experience.

02

Make reading convenient

Give audiences an easy, focused way to return to local news.

03

Keep publishing connected

Use Surf CMS as the source for content delivered to supported destinations.

04

Build for what comes next

Create a mobile foundation that can grow with your publication and the Surf platform.

A simple path from discovery to reading.

The Surf App is being shaped around the familiar ways readers use local-news apps.

Breaking News

Surface urgent community updates prominently when readers open the app.

Notifications

Planned capability: bring important updates back to readers through supported push notifications.

Branded Navigation

Make the publication easy to recognize and the sections easy to explore.

Product note: Surf App is in development. Final launch features, notification options, platform availability and integrations will be confirmed as the first release is completed.

Make sure your newspaper is there, too.

Talk with Surf New Media about bringing your publication into a branded mobile experience connected to Surf CMS.