Surf CMS Publisher Tools

Your most important publishing tools are one click away.

Add stories, manage content, publish e-editions, create newsletters, review site activity and open Surf’s specialised newsroom tools from one central publisher dashboard.

Your Publisher Dashboard

Surf CMS
Create and manage content Publish stories and organize newsroom work
01
Manage digital products Open e-editions, newsletters and media tools
02
Reach readers Use TideCast and newsletter publishing tools
03
Understand performance Review audience and advertising activity
04

Spend less time searching through menus and more time publishing.

Newspaper staff often perform the same essential tasks throughout the day: adding stories, reviewing drafts, uploading editions, preparing newsletters and managing photographs.

The Surf CMS Publisher Dashboard places those common actions in one clear workspace. Staff can move directly into the tool they need without navigating through multiple administrative menus.

  • Open common newsroom tools quickly
  • Reduce menu hunting and administrative confusion
  • Connect publishing, audience and revenue workflows
  • Give staff a clearer starting point after login
  • Provide instructions and guidance where needed

Designed for Newspaper Staff

Faster Workflows
Reporters and editors Create, review and publish newsroom content
Publishers and managers Review audience, advertising and digital products
Advertising and audience teams Open campaign and distribution tools

Everything your staff uses most—organized in one place.

Select any tool below to learn how it supports the publication’s daily workflow.

Move from login to the right tool in four simple steps.

1

Sign In

Authorized staff enter the Surf CMS publishing environment.

2

Open the Dashboard

The Publisher Dashboard presents common tasks and product areas.

3

Select a Quick Action

Staff move directly into the publishing or management tool they need.

4

Complete the Work

Create, review, distribute or manage content through the connected Surf CMS platform.

Create newspaper content through a newsroom-focused editor.

The Add an Article action takes reporters and editors directly into the primary Surf CMS publishing form.

Staff can prepare a complete story, add photographs, choose the appropriate section and control when the article becomes public.

01

Create the story

Add the headline, article body, summary and other editorial information.

02

Add photographs and media

Include a lead image, additional photographs, galleries or available multimedia.

03

Publish or schedule

Release the story immediately, save a draft or schedule it for a future time.

Find, review and organize published stories and drafts.

The content-management screen gives authorized staff a central view of articles and other website content.

Editors can search for a story, filter records, review publication status and open the appropriate item for editing.

  • Review published and unpublished content
  • Search by title or other available information
  • Filter content by type, status or section
  • Edit existing stories
  • Review scheduled content
  • Organize the growing newsroom archive

Content Management

Newsroom Control
Find the story Search or filter the content list
Make the update Open and edit the selected content
Review publication status Confirm whether the content is live, scheduled or draft

Upload, edit and organize complete digital newspaper editions.

The e-edition management area gives staff access to current and archived issues from the Publisher Dashboard.

Publishers can add new editions, review existing records and open the public edition to confirm the reader experience.

01

Upload the edition

Add the completed newspaper PDF and publication information.

02

Manage edition details

Review dates, titles, cover images and available access settings.

03

View the published issue

Open the edition as a reader would see it on the website.

Turn newspaper PDF pages into editable website stories.

SurfStudio helps staff reuse articles that already exist inside a print edition or other PDF publication.

The extracted text can be reviewed, cleaned and prepared as a new Surf CMS article rather than manually retyping the story.

01

Select the PDF

Open an uploaded publication or other available source file.

02

Extract the story text

Pull article copy from the selected page or document.

03

Create an editable article

Clean the result, add photographs and prepare the story for publication.

Prepare published stories for connected distribution channels.

TideCast helps publications extend the reach of newsroom content without rebuilding the story separately for every destination.

Staff can prepare shorter messages, select available channels and review publishing activity through one connected workflow.

  • Start with an existing Surf CMS story
  • Prepare channel-appropriate promotional text
  • Select available publishing destinations
  • Review delivery status and history
  • Keep the newspaper website as the home of the full story

One Story. More Reach.

TideCast
Website Publish the complete article through Surf CMS
Newsletter Introduce the story to email subscribers
Connected channels Extend discovery beyond the newspaper website

Manage advertisers, campaigns and performance in one workspace.

Surf AdCenter gives publishers and advertising staff a clearer view of the digital advertising operation.

Staff can organize advertiser records, review active campaigns, monitor placements and examine available campaign activity.

01

Manage advertisers

Keep business and contact information associated with the appropriate campaign records.

02

Review campaigns

Track active, scheduled, ending and completed advertising activity.

03

View performance

Review available impressions, clicks and other campaign information.

Understand how readers are using the newspaper website.

Website statistics help publishers identify popular stories, traffic sources and broader audience activity.

These insights can support editorial planning, advertiser conversations and decisions about future digital products.

01

Popular stories

Review the journalism attracting the greatest reader interest.

02

Traffic sources

Understand how readers arrive from search, newsletters, direct visits and other channels.

03

Audience activity

Review available visitor and website-use trends over time.

Turn published stories into direct reader communication.

The newsletter action opens the publication’s email-publishing workflow directly from the dashboard.

Staff can reuse stories already published through Surf CMS rather than copying headlines, photographs and links into a completely separate system.

  • Select published newspaper stories
  • Reuse headlines, photographs and website links
  • Create manual or recurring newsletters
  • Review the edition before delivery
  • Schedule the newsletter for a future time
  • Include available advertising or sponsorship positions

Newsletter Workflow

Connected Content
Select stories Use content already published on the website
Review the edition Confirm the content and message before delivery
Reach subscribers Bring readers back to the complete website stories

Organize photographs, graphics, documents and publication files.

The Media Library gives authorized staff a central place to find and manage files used throughout the newspaper website.

Existing media can be reused where appropriate, reducing duplicate uploads and helping staff keep digital assets more organized.

01

Find existing media

Search and browse available photographs, documents and other website files.

02

Upload new files

Add photographs, graphics, PDFs and other supported media.

03

Reuse publication assets

Select an existing item for another article or website component when appropriate.

Place instructions and guidance near the tools they explain.

The Publisher Dashboard can include collapsible instructions for product areas and workflows that require additional explanation.

This allows experienced staff to move quickly while giving newer users practical guidance without requiring a separate training manual for every task.

  • Collapsible instructions for major tools
  • Clear descriptions of each dashboard action
  • Links to deeper help when available
  • Guidance that can evolve with the platform
  • Human support when instructions are not enough

Built-In Guidance

Help Without Clutter
Collapsed by default Keep the dashboard clean for experienced users
Open when needed Show instructions without leaving the workflow
Supported by real people Contact Surf New Media for additional assistance

A simpler way to run the digital publication

Give your staff one dashboard for the tools they use every day.

Surf CMS brings newsroom publishing, e-editions, newsletters, advertising, distribution, media and audience tools into one connected newspaper platform.

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